The Five E Model of Minstry
People Encounter the church in their normal stream of life out in the world
- Become aware of the church through
- Places they pass - the church showing up in the places people frequent (schools, parks, signage, fliers, etc.)
- People they meet - members living out their faith and inviting in day-to-day life
- Promotion they see - online presence, searching for a church, marketing
- Action Steps
- Marketing - show up where people are
- Presence - make sure church people have the opportunity to show up in the community
- Prayer - make sure people are ready through prayer to speak with boldness
People Engage with the church in small and big ways
- Online
- Clicking a link, visiting a website
- Viewing a piece of content
- Signing up for email
- Filling out a form (Plan your visit, request prayer, next step)
- In Person
- Attending
- Filling out a connection card
- We respond to engagement by
- Follow through
- Bringing compelling messages from God’s word
- Delivering on First Impression
- Timely followup
- If someone gives us their information, they want to be contacted
- Unless it is something like Eventbrite, we don’t automatically add people to our ongoing email list if they didn’t ask for it.
- Appropriate levels of response
- Matching levels of response
- Too much, it feels invasive
- Too little, it feels apathetic
- Follow through
People Enroll in becoming a part of the church
- Types of enrollment
- to stay around after church & talk with a pastor
- to a membership class
- to a group
- to a recurring program (AWANA, GriefShare, etc.)
- The path to enrollment should be obious
- Enrollment should be meaningful
- Attention
- Personalization
- Followup
The congregation is Equipped for the work of ministry
- Care
- Training & Coaching
- Volunteering
- Bible Teaching
- Given tools, encouragement, and inspiration for inviting
- Pathway for vocational ministry
The congregation is Exported back into the world
- By ensuring that the church does not get stuck on gather mode or turtle mode.
- We gather for worship
- We scatter for witness
- By releasing them for other ministries
- Pastoring
- Christian Service
- Church revitalization
- By commissioning them into mission efforts
- Foreign missionaries
- Short term trips